Energy competition on the up thanks to more transparent data
British Gas profit drop shows more people know how to find a better deal.
View Article‘Energy brands’ marketing drives fails to meet needs of customers’
Customer satisfaction with energy companies has sunk to a new low, according to Which?
View ArticleOvo Energy preps first TV brand campaign to ‘shake’ Big Six’s dominance
Campaign aims to ‘have a go’ at challenging the industry’s dominant players.
View ArticleVideo: Npower details strategy to make energy efficiency marketing engaging
Npower boosts marketing spend to capitalise on political debate around energy efficiency.
View ArticleBig Six warned to compete more fairly with challenger brands
Energy industry regulator Ofgem unveils new rules in a bid to boost competition between suppliers.
View ArticleEnergy brands to feel the heat in competition probe
Experts say big six will boost marketing around transparency and value after Ofgem orders review.
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